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Investigación de mercados : un enfoque aplicado / Naresh K. Malhotra ; tr. José Francisco Javier Dávila Martínez, Magda Elizabeth Treviño Rosales ; rev. Rocío Moreno Sanabria ...[et al.]. by
- Malhotra, Naresh K
- Dávila Martínez, José Francisco Javier [tr. ]
- Treviño Rosales, Magda Elizabeth [tr.]
- Moreno Sanabria, Rocío [rev.]
- Burguete Leal, Bertha Isabel [rev.]
- Huerta Carvajal, María Isabel [rev.]
- Cavazos Arroyo, Judith [rev.]
- Iguíniz Cárdenas, María del Pilar [rev.]
- Viesca Leal, Leticia [rev.]
- Manzur, Enrique [rev.]
Edition: 4a. ed.
Material type:  Text; Format:
print
; Nature of contents:  ; Literary form:
Not fiction
; Audience:
General;
Language: Spanish
Publication details: México : Pearson, 2004
Availability: Items available for loan: Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (1)Call number: 658.83 M249 2004.
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