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1.
Marketing para pymes : un enfoque para latinoamérica / Alejandro Schnarch Kirberg. by
Edition: 1era. ed.
Material type: Text Text; Format: print ; Audience: General;
Language: Spanish
Publication details: Bogotá : Alfaomega, 2013
Availability: Items available for loan: Biblioteca Alba Lucia Corredor Gómez (Medellín) (1)Call number: 658.8 S357 2013. Biblioteca Jaime Muñoz (Montería) (3)Call number: 658.8 S357 2013, ... Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (3)Call number: 658.8 S357 2013, ...

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2.
Las 22 leyes inmutables del marketing : viólelas a su propio riesgo / Al Ries, Jack Trout. by
Edition: 1era. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: Spanish
Publication details: México : McGraw-Hill, 1993
Availability: Items available for loan: Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (3)Call number: 658.827 R559 1993, ...

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3.
Principios de marketing / Philip Kotler, Gary Armstrong ; tr. Yago Moreno López ; rev. Jesús García de Madariaga, Javier de Jesús Flores Zamora. by
Edition: 12a. ed.
Material type: Text Text; Format: print ; Nature of contents: biography; Literary form: Not fiction ; Audience: General;
Language: Spanish
Publication details: España : Pearson, 2008
Availability: Items available for loan: Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (1)Call number: 658.8 K874p 2008.

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4.
El próximo escenario global : desafíos y oportunidades en un mundo sin fronteras / Kenichi Ohmae ; traductor María Teresa Sanz Falcón. by
Material type: Text Text; Format: print ; Nature of contents: biography; Literary form: Not fiction ; Audience: General;
Language: Spanish Publisher: Bogota : Norma, 2012
Availability: Items available for loan: Biblioteca Alba Lucia Corredor Gómez (Medellín) (1)Call number: 337 O38 2012. Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (2)Call number: 337 O38 2012, ...

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5.
Marketing de fidelización : ¿cómo obtener clientes satisfechos y leales, bajo una perspectiva latinoamericana? / Alejandro Schnarch Kirberg. by Series: Colección: Ciencias administrativas. Área Mercadeo y ventas
Edition: 1era. ed.
Material type: Text Text; Nature of contents: biography; Audience: General;
Language: Spanish
Publication details: Bogotá : Ecoe Ediciones, 2011
Availability: Items available for loan: Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (2)Call number: 658.83 S357 2011, ...

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6.
El comercio electrónico : un mercado en expansión / M. Luisa Solé Moro. by
Material type: Text Text; Format: print ; Audience: General;
Language: Spanish
Publication details: Madrid : Esic, 2000
Availability: Items available for loan: Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (2)Call number: 658.80 S684 2000, ...

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7.
Pricing : nuevas estrategias de precios / José de Jaime Eslava. by
Edition: 4a. ed.
Material type: Article Article; Format: print ; Nature of contents: biography; Audience: General;
Language: Spanish
Publication details: Madrid : ESIC Editorial, 2015
Availability: Items available for loan: Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (1)Call number: 658.816 D326 2015.

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8.
Marca país: España, una marca liquida / José Miguel Sánchez guitián. by
Edition: 2a. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Madrid : Esic, 2012
Availability: Items available for loan: Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (1)Call number: 658.8 S211 2012.

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9.
Comercio y marketing internacional / Alejandro Eugenio Lerma Kirchner, Enrique Márquez Castro. by
Edition: 4a. ed.
Material type: Text Text; Format: print ; Audience: General;
Language: Spanish
Publication details: México : Cengage Learning, 2010
Availability: Items available for loan: Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (1)Call number: 658.8 L616 2010.

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11.
Investigación de mercados / Carl McDaniel, Roger Gates ; tr. Enrique C. Mercado González ; rev tec. María de los Ángeles Ramos Solano. by
Edition: 10a. ed.
Material type: Text Text; Format: print ; Audience: General;
Language: Spanish
Publication details: México : Cengage Learning, 2016
Availability: Items available for loan: Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (2)Call number: 658.83 M134 2016, ...

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12.
Impulse el crecimiento de su negocio con marketing online / Jon Reed. by
Edition: 1era. ed.
Material type: Text Text; Format: print ; Nature of contents: biography; Audience: General;
Language: Spanish
Publication details: México : Editorial Trillas, 2014
Availability: Items available for loan: Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (2)Call number: 658.8 R323 2014, ...

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13.
Introducción a la investigación de mercados / Laura Estela Fischer de la Vega, Jorge Espejo Callado. by
Edition: 4a. ed.
Material type: Text Text; Format: print ; Audience: General;
Language: Spanish
Publication details: México : McGraw Hill, 2017
Availability: Items available for loan: Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (3)Call number: 658.83 F529 2017, ...

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14.
Dirección de ventas : organización del departamento de ventas y gestión de vendedores / Manuel Artal Castells. by
Edition: 13era. ed.
Material type: Text Text; Nature of contents: biography; Audience: General;
Language: Spanish
Publication details: Madrid : México : Esic Editorial : Alfaomega grupo editorial , 2015
Availability: Items available for loan: Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (5)Call number: 658.81 A784 2015, ...

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15.
Introducción a la investigación de mercados / María Jesús Merino Sanz ...[et al]. by
Edition: 2a. ed.
Material type: Text Text; Format: print ; Nature of contents: biography; Audience: General;
Language: Spanish
Publication details: Madrid : ESIC Ediciones, 2015
Availability: Items available for loan: Biblioteca Alba Lucia Corredor Gómez (Medellín) (2)Call number: 658.83 I619 2015, ... Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (2)Call number: 658.83 I619 2015, ...

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16.
Fundamentos de marketing / Ángel Millán Campos ... [et. al.] ; coord. Águeda Esteban Talaya, Juan Antonio Mondéjar Jiménez. by
Edition: 2a. ed.
Material type: Text Text; Format: print ; Nature of contents: biography; Literary form: Not fiction ; Audience: General;
Language: Spanish
Publication details: Madrid : Esic, 2015
Availability: Not available: Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla): Checked out (2).

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17.
Enciclopedia del management
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Barcelona : Grupo Editorial Océano, [1997]
Availability: Items available for reference: Biblioteca Alba Lucia Corredor Gómez (Medellín): NO Permitido el préstamo (1)Call number: R 658 E56.

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18.
Comunicación integrada de marketing / Antonia María Estrella Ramón, Cristina Segovia López. by Series: Colección: Libros profesionales de empresa
Edition: 1a .ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: Spanish
Publication details: Madrid : Esic Editorial, 2016
Availability: Items available for loan: Biblioteca Alba Lucia Corredor Gómez (Medellín) (4)Call number: 658.8 E82 2016, ... Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (1)Call number: 658.8 E82 2016.

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19.
La guerra de la mercadotecnia / Al Ries, Jack Trout ; Traducción: María Teresa Saldivar by
Edition: 1a ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Bogotá McGraw-Hill 1996
Availability: Items available for loan: Biblioteca Alba Lucia Corredor Gómez (Medellín) (1)Call number: 658.8009 R559.

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20.
The wall street journal : Temas de mercadeo Ronal Alsop y Bill Abrams. by
Edition: 1a ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Bogotá Editorial Legis 1990
Availability: Items available for loan: Biblioteca Alba Lucia Corredor Gómez (Medellín) (1)Call number: 658.8 A462.

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