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Dirección de marketing / Philip Kotler, Kevin Lane Keller ; tr. María Astrid Mues Zepeda, Mónica Martínez Gay ; rev. María de la Luz Eloísa Ascanio Rivera, Miguel Hernández Espallardo, Enrique Carlos Bianchi. by
- Kotler, Philip, 1931-
- Keller, Kevin Lane
- Mues Zepeda, María Astrid [tr.]
- Martínez Gay, Mónica [tr.]
- Ascanio Rivera, María de la Luz Eloísa [rev.]
- Hernández Espallardo, Miguel, rev
- Bianchi, Enrique Carlos, rev
Edition: 14a ed.
Material type:  Text; Format:
print
; Nature of contents:  ; Literary form:
Not fiction
; Audience:
General;
Language: Spanish
Publication details: México : Pearson, 2012
Availability: Items available for loan: Biblioteca William Corredor Gómez. Sede Cosmos (Barranquilla) (2)Call number: 658.8 K874 2012, ...
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