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Comportamiento del consumidor y estrategia de marketing / J. Paul Peter, Jerry C. Olson ; Traducción Jorge Luis Blanco y Correa Magallanes.

By: Contributor(s): Material type: TextTextLanguage: Spanish Publication details: México McGraw-Hill 2006Edition: 7a edDescription: 578 p. ; 27 cmISBN:
  • 9789701056325
Subject(s): DDC classification:
  • 21 658.8342 P478
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Item type Current library Collection Call number Materials specified Copy number Status Date due Barcode
Libros Libros Biblioteca Alba Lucia Corredor Gómez (Medellín) General 658.8342 P478 (Browse shelf(Opens below)) Ej. 1 Available 503754540

Incluye referencias bibliográficas e indice.

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